From Design to Action

The Business Model Canvas, reimagined for mobile

The Business Model Canvas is becoming a de facto standard for entrepreneurs brainstorming new business ideas. However, after the brainstorming you need to start validating your ideas, and a large canvas on paper isn’t the most practical  tool to carry with you.

So, we adapted it to fit mobile devices and added new layers to help you go beyond design:

Business Model Financials – For helping you access your model viability.

Business Model Goals – For keeping track of your ambitions.

Business Model Steps– For tracking what you need to do to reach your goals

Keep reading or see for yourself.   

Business Model Financials

Show me the numbers!


Use the business model canvas as a real visual tool. Showcase your business model with charts that summarise each block, generated automatically for you.
Business Model Canvas with Charts


Generate Profit and Loss projections  painlessly from your Business Model Canvas.


Leverage the Customer Lifetime Value simulator to forecast the value of your customers segments and quickly assess your market size. Understand how much can you afford to spend on customer acquisition and check if your business model is sustainable.

Keep reading or give a try.   

Execution is Everything

To do what you love, you have to actually start!

You need more than a good idea … you need the ability to execute. If you have the courage to build your business, instead of dreaming about it, this app is for you.

It provides a practical way to organize your goals and next steps in each business model block. With this in mind, you will know exactly which part of your business you are moving forward when working on a task.

A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today.